Michael Netsch
Wie wichtig Bewegtbilder in PR und Marketing sind zeigt Michael Netsch in seinen Bewegtbild-Kampagnen
Michael Netsch hilft Unternehmen bei der Entwicklung und Umsetzung einer erfolgreichen Bewegtbild-Strategie. Seit über zehn Jahren wird Video als Baustein in PR und Marketing immer wichtiger. Ein Ende des Trends ist nicht absehbar. Gemäß dem Motto „Show me, don’t tell me“ konzipiert Michael Netsch kreative und zielgerichtete Bewegtbild-Kampagnen, hilft beim Aufbau digitaler Ökosysteme und Videokanäle, entwickelt Reichweiten-Konzepte für Marken und Publisher und unterstützt das Seeding von viralem Bewegtbild-Content.
Werdegang
Michael Netsch produziert seit 2001 Bewegtbildformate für TV und Web. Von 2007 bis 2014 war er maßgeblich am Aufbau des Videoressorts von FOCUS Online beteiligt. Danach widmete er sich als Director of Marketing bei MultiBase und Head of Digital Video bei BurdaStudios Pictures der Produktion von Bewegtbild-Kampagnen, nutzwertigem Longtail-Content sowie Social Videos und Imagefilmen für diverse Unternehmen. Seit 2018 entwickelt Michael Netsch mit seiner eigenen Firma Videostrategien für Unternehmen und Verlage und setzt diese in die Praxis um. Sein Wissen zu allen Bereichen der Webvideoproduktion gibt der studierte Amerikanist regelmäßig in Workshops weiter.
Referenzen
The DigiTale, ADAC, Bayernwerk, Springer Fachmedien, FOCUS Online, BUNTE.de, Europäisches Patentamt, TU München, Bavaria Film, Zeit Online, Huffington Post
Die Trainer
![Birgit Aigner Birgit Aigner](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/birgit-aigner.jpg?c=5f5c64f32dae5e586149cb9d98af4d7f)
![Stefan Andorfer Stefan Andorfer](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/stefan-andorfer_3.jpg?c=c02014618c7f515ffc08ddee979b1293)
![Richard Anjou Richard Anjou](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/richard-anjou.jpg?c=ce6d40b759788a17c73fd1f01a2ec47a)
![Florian Bausch Florian Bausch](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/florian-bausch.jpg?c=94e89f11f12ab37fcd0e961c740b19e8)
![Volker Lorenz Beckert Volker Lorenz Beckert](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/volker-lorenz-beckert_1.jpg?c=95c0780443ccae8e6a8b8355b35742b7)
![Jean-Marie Bottequin Jean-Marie Bottequin](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/jean-marie-bottequin.jpg?c=cf707d0945c783b68cbcb8063a388fde)
![Tommy Brix Tommy Brix](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/tommy-brix_1.jpg?c=5e7600fd8ae1e8f28ab88e2564e62e32)
![Yasan Budak Yasan Budak](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/yasan-budak.jpg?c=c427179b1caf10008edd6b8c7368d103)
![Daniel Claessen Daniel Claessen](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/daniel-claessen.jpg?c=54dc195890b9513a4c11682efaedb363)
![Felix Consolati Felix Consolati](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/felix-consolati.jpg?c=f7821a0e693bf873a5b75e346cac9f75)
![Michael Dietz Michael Dietz](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/michael-dietz.jpg?c=2567b27f3fa801a33d19cd0fd056f597)
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![Irina Engelke Irina Engelke](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/irina-engelke.jpg?c=58364c304194afc9858c5c6f49400bc7)
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![Nora Fleckenstein Nora Fleckenstein](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/nora-fleckenstein.jpg?c=c8faee982214e181311c9541c7895fd2)
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![Manuel Kretschmer Manuel Kretschmer](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/manuel-kretschmer.jpg?c=106610423ba6727fbf5ce88e2b872d25)
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![Thomas Leukel Thomas Leukel](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/thomas-leukel.jpg?c=0f697c53accf461fa00e196c2787d515)
![Noah Lutz Noah Lutz](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/noah-lutz.jpg?c=4e92b350ca91c689d20802374d00696c)
![Manuel Maggio Manuel Maggio](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/manuel-maggio.jpg?c=08eb6a5a9d0a4372450951823852c4d9)
![Daniel Meiser Daniel Meiser](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/daniel-meiser.jpg?c=e2ed347140d33ab5f0151b6b1fe5c9c8)
![Manuel Meya Manuel Meya](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/manuel-meya.jpg?c=3610a2e2735eeaad849706280df92c71)
![Martin Meyer-Goßner Martin Meyer-Goßner](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/martin-meyer-gossner.jpg?c=6958908c2b74d202e847a13bd938206f)
![Steven Miller Steven Miller](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/steven-miller.jpg?c=d3098d42e94ad95f8f604855d172d919)
![John Muñoz John Muñoz](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/john-munoz.jpg?c=c417e56e8cd7aed777dc01e7ee821ee4)
![Johannes Neder Johannes Neder](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/johannes-neder.jpg?c=f18f5a6f8002803827d27e889f22a35d)
![Michael Netsch Michael Netsch](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/michael-netsch.jpg?c=7bbb8aec52f6f69eef3a3ddb0a5fb8dd)
![Felix Nunn Felix Nunn](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/felix-nunn.jpg?c=ff395ba31feeb569e4f818911ccc6266)
![Stefan Paulus Stefan Paulus](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/stefan-paulus.jpg?c=43397396c56d4c4345fd1703fafeea39)
![Stephanie Pelz Stephanie Pelz](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/stephanie-pelz_1.jpg?c=d905d2407f4f1dcccd53dfea6521e81e)
![Susanne Plassmann Susanne Plassmann](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/susanne-plassmann.jpg?c=d2a8010cee932c9a40fc52c63ebea063)
![Martin Resch Martin Resch](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/martin-resch_0.jpg?c=e1b3d516ff2458e4fb86dbcdec7f8d91)
![Günter Schicker Günter Schicker](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/guenter-schicker.jpg?c=4c5536056c4cdea877ac9d36f735e0ae)
![Raphael Schleiter Raphael Schleiter](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/raphael-schleiter.jpg?c=548a5bb995b187a5095d626e7e7700d9)
![David Schmidbauer David Schmidbauer](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/david-schmidbauer.jpg?c=acc53a912b3a956bee4c950ada55421c)
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