Dr. Gerhard Vilsmeier
"Menschen nehmen nicht nur wahr, was kommuniziert wird, sondern auch wer es kommuniziert und vor allem wie er es tut."
Der promovierte Kommunikationsexperte verfügt über ein umfangreiches Know-how zur Internen Kommunikation, ist PR- und Marketingexperte. Bei der Siemens AG (1987 und 2009) war er u.a. als Vice President Corporate Communications Internal tätig und als Chefredakteur für die damals weltweit auflagenstärksten Mitarbeiterzeitung "SiemensWelt" (sechs Sprachen, Auflage 400.000 Exemplaren) verantwortlich. Bei Siemens Real Estate leitete er die Marketing- und Kommunikationsabteilung. Dazu kommen fundierte Trainer- und Coaching-Einsätze auf dem Gebiet der Unternehmenskommunikation. Außerdem ist er seit einigen Jahren freier Dozent.
Werdegang
Dr. Gerhard Vilsmeier studierte Geschichte, Kommunikations- und Zeitungswissenschaften in München und Wien. Schon während der Universitätszeit war er bei der ARD als freier Hörfunk- und Fernsehjournalist tätig. Ab 1987 arbeitete er bei der Siemens AG u.a. als Pressesprecher und Leiter der internen Kommunikation sowie Leiter Marketing & Communications bei Siemens Real Estate.
Seit Oktober 2009 führt er sein eigenes Medienbüro ie Communications für interne und externe Kommunikation. Schwerpunkte sind Coaching, Consulting sowie Interim Management und Trainings. In der Deutschen Public Relationsgesellschaft (DPRG) war er im Vorstand für die Finanzen zuständig und Leiter des Arbeitskreises Interne Kommunikation, Change und Leadership.
Dr. Gerhard Vilsmeier ist Jury-Vorsitzender des Inkometa-Awards für erfolgreiche Interne Kommunikation. Außerdem lehrt er an mehreren Hochschulen und Universitäten als freier Dozent. Lehraufträge hat er auf den Gebieten Unternehmenskommunikation (PR, Marketing, Interne Kommunikation, Kommunikation im internationalen Kontext sowie Evaluation und Kommunikations-Controlling).
Referenzen
BASF AG, Ludwigshafen // Robert Bosch GmbH, Stuttgart // Clariant (International Ltd.), Muttenz // Deutsches Rotes Kreuz, Berlin //Entsorgungsbetriebe Wiesbaden (ELW) // Flughafen München GmbH (FMG) // Raffinerie Heide GmbH; Hemmingstedt // Siemens AG, Berlin und München // Siemens AG Österreich, Wien // Unternehmensgruppe Nassauische Heimstätte/Wohnstadt, Frankfurt a. Main // Vaillant, Remscheid // Vattenfall Europe Business Services GmbH, Berlin // Zalando, Berlin // ZF AG, Friedrichshafen
Die Trainer
![Birgit Aigner Birgit Aigner](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/birgit-aigner.jpg?c=5f5c64f32dae5e586149cb9d98af4d7f)
![Stefan Andorfer Stefan Andorfer](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/stefan-andorfer_3.jpg?c=c02014618c7f515ffc08ddee979b1293)
![Richard Anjou Richard Anjou](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/richard-anjou.jpg?c=ce6d40b759788a17c73fd1f01a2ec47a)
![Florian Bausch Florian Bausch](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/florian-bausch.jpg?c=94e89f11f12ab37fcd0e961c740b19e8)
![Volker Lorenz Beckert Volker Lorenz Beckert](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/volker-lorenz-beckert_1.jpg?c=95c0780443ccae8e6a8b8355b35742b7)
![Jean-Marie Bottequin Jean-Marie Bottequin](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/jean-marie-bottequin.jpg?c=cf707d0945c783b68cbcb8063a388fde)
![Tommy Brix Tommy Brix](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/tommy-brix_1.jpg?c=5e7600fd8ae1e8f28ab88e2564e62e32)
![Yasan Budak Yasan Budak](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/yasan-budak.jpg?c=c427179b1caf10008edd6b8c7368d103)
![Daniel Claessen Daniel Claessen](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/daniel-claessen.jpg?c=54dc195890b9513a4c11682efaedb363)
![Felix Consolati Felix Consolati](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/felix-consolati.jpg?c=f7821a0e693bf873a5b75e346cac9f75)
![Michael Dietz Michael Dietz](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/michael-dietz.jpg?c=2567b27f3fa801a33d19cd0fd056f597)
![Laura Dingler Laura Dingler](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/laura-dingler.jpg?c=8ceb4fea99976c0552536213a8ff1858)
![Irina Engelke Irina Engelke](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/irina-engelke.jpg?c=58364c304194afc9858c5c6f49400bc7)
![Bernhard Engl Bernhard Engl](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/bernhard-engl.jpg?c=cd7292192911f0fd4594a4c1dd669c75)
![Sarah Faulhaber Sarah Faulhaber](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/sarah-faulhaber.jpg?c=1b6cb01959a88390674e06132a3ff9b8)
![Nora Fleckenstein Nora Fleckenstein](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/nora-fleckenstein.jpg?c=c8faee982214e181311c9541c7895fd2)
![Florian Frech Florian Frech](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/florian-frech.jpg?c=b9cddeadcd69fb48529370981793fe55)
![Tom Gufler Tom Gufler](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/tom-gufler.jpg?c=fcc05a0dc02dc1ee7185d0e03a80f4d7)
![Josef Max Hajda Josef Max Hajda](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/josef-max-hajda.jpg?c=375710ebe2e56fc90078c15ea3bac787)
![Falk Hannemann Falk Hannemann](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/falk-hannemann.jpg?c=2039f597b18175202242cb9879bc0272)
![Ralph Erik Hartleben Ralph Erik Hartleben](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/ralph-erik-hartleben.jpg?c=c06f6762f417b78bc867e4d3c92991fc)
![Michelle Heyer Michelle Heyer](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/michelle-heyer.jpg?c=48c1d5d6061254b252c7eac8d3b5bce2)
![Izis Ibrahim Izis Ibrahim](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/izis-ibrahim.jpg?c=a0c2c051b6c6b537c344442e2ab5722c)
![Jamin Jawando Jamin Jawando](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/jamin-jawando.jpg?c=65ec459658f04baebeca7b04938f8662)
![Julian Kahl Julian Kahl](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/julian-kahl.jpg?c=0b1502bbd853dc4d2452238fa4a9b01b)
![Markus Kaiser Markus Kaiser](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/markus-kaiser.jpg?c=fca690c28f3148226ba10bf3df52390c)
![Philipp Kaufhold Philipp Kaufhold](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/philipp-kaufhold.jpg?c=4386c0575c3b269e0c358f352cad8864)
![Marion Keller Marion Keller](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/marion-keller.jpg?c=5e24bbc55a8764bc18e63c1b01cd28bf)
![Markus Krech Markus Krech](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/markus-krech.jpg?c=86eb1e2c08c5466987e66938322840d0)
![Manuel Kretschmer Manuel Kretschmer](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/manuel-kretschmer.jpg?c=106610423ba6727fbf5ce88e2b872d25)
![Richard Ladenburger Richard Ladenburger](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/richard-ladenburger.jpg?c=960f1e79b8f26dec2572ea2b3aaae022)
![Corinna Lemm Corinna Lemm](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/corinna-lemm.jpg?c=35fc23ec0d016c14784dd19c632d4643)
![Thomas Leukel Thomas Leukel](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/thomas-leukel.jpg?c=0f697c53accf461fa00e196c2787d515)
![Noah Lutz Noah Lutz](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/noah-lutz.jpg?c=4e92b350ca91c689d20802374d00696c)
![Manuel Maggio Manuel Maggio](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/manuel-maggio.jpg?c=08eb6a5a9d0a4372450951823852c4d9)
![Daniel Meiser Daniel Meiser](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/daniel-meiser.jpg?c=e2ed347140d33ab5f0151b6b1fe5c9c8)
![Manuel Meya Manuel Meya](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/manuel-meya.jpg?c=3610a2e2735eeaad849706280df92c71)
![Martin Meyer-Goßner Martin Meyer-Goßner](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/martin-meyer-gossner.jpg?c=6958908c2b74d202e847a13bd938206f)
![Steven Miller Steven Miller](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/steven-miller.jpg?c=d3098d42e94ad95f8f604855d172d919)
![John Muñoz John Muñoz](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/john-munoz.jpg?c=c417e56e8cd7aed777dc01e7ee821ee4)
![Johannes Neder Johannes Neder](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/johannes-neder.jpg?c=f18f5a6f8002803827d27e889f22a35d)
![Michael Netsch Michael Netsch](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/michael-netsch.jpg?c=7bbb8aec52f6f69eef3a3ddb0a5fb8dd)
![Felix Nunn Felix Nunn](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/felix-nunn.jpg?c=ff395ba31feeb569e4f818911ccc6266)
![Stefan Paulus Stefan Paulus](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/stefan-paulus.jpg?c=43397396c56d4c4345fd1703fafeea39)
![Stephanie Pelz Stephanie Pelz](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/stephanie-pelz_1.jpg?c=d905d2407f4f1dcccd53dfea6521e81e)
![Susanne Plassmann Susanne Plassmann](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/susanne-plassmann.jpg?c=d2a8010cee932c9a40fc52c63ebea063)
![Martin Resch Martin Resch](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/martin-resch_0.jpg?c=e1b3d516ff2458e4fb86dbcdec7f8d91)
![Günter Schicker Günter Schicker](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/guenter-schicker.jpg?c=4c5536056c4cdea877ac9d36f735e0ae)
![Raphael Schleiter Raphael Schleiter](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/raphael-schleiter.jpg?c=548a5bb995b187a5095d626e7e7700d9)
![David Schmidbauer David Schmidbauer](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/david-schmidbauer.jpg?c=acc53a912b3a956bee4c950ada55421c)
![Dominik Schwiering Dominik Schwiering](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/dominik-schwiering.jpg?c=c71ac385c0fab0150aafca88bd7ef3cc)
![Marco Stephan Marco Stephan](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/marco-stephan.jpg?c=36e46800f49e7134f9e4d6ff1aa2d032)
![Wolfgang Straßburger Wolfgang Straßburger](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/wolfgang-strassburger.jpg?c=ffd362a5ef1ee573ef79ac23e01cba1b)
![Demet Topaloglu-Özcelik Demet Topaloglu-Özcelik](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/demet-topaloglu-oezcelik.jpg?c=19801e7a06d628bf430e40b2545c306b)
![Götz von Bechtolsheim Götz von Bechtolsheim](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/goetz-von-bechtolsheim.jpg?c=03adf10a01000fc7a421a2b812cca1c3)
![Patrick v. Ferenczy Patrick v. Ferenczy](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/patrick-v-ferenczy.jpg?c=0ed38d551a78e0a689524307ebeaa38f)
![Thomas Vetter Thomas Vetter](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/thomas-vetter.jpg?c=45b75f7fd45e277e96c24b61c2d0a4fa)
![Gerhard Vilsmeier Gerhard Vilsmeier](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/gerhard-vilsmeier.jpg?c=59cec3c4de485ef6395a691d6bade57e)
![Caroline Voit Caroline Voit](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/caroline-voit.jpg?c=8329318465884fb0364062063c72f4d1)
![Wolfram von Rhein Wolfram von Rhein](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/wolfram-von-rhein.jpg?c=fca690c28f3148226ba10bf3df52390c)
![Thomas Weber Thomas Weber](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/thomas-weber.jpg?c=6dba7b88948980fbbbcf03bfaa1af0ab)
![Patric Weiler Patric Weiler](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/patric-weiler.jpg?c=aa15c2261c5844fef595cd960fe114d6)
![Christoph Wiederle Christoph Wiederle](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/christoph-wiederle.jpg?c=6b4d870198681771c95eceadc5f49054)
![Christian Wild Christian Wild](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/christian-wild.jpg?c=cc38b27aa0d723840eb994db5423d780)
![Peter Wolff Peter Wolff](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/peter-wolff_0.jpg?c=2a4065366af2ba5f8ab3b79d0e338473)
![Klaus Wörle Klaus Wörle](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/klaus-woerle_0.jpg?c=108f3833482969bb9032a005723c6367)
![Salim Yussuf Salim Yussuf](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/salim-yussuf.jpg?c=d9af2e2e8f8862db0e8fff3e29602820)
![Pasun Zarif Pasun Zarif](https://www.akademie-marketing.com/sites/default/files/styles/400x400_focus/public/user-pictures/pasun-zarif.jpg?c=a1ce88a19bc5fa4fd59f8093b84229a7)